eCommerce Architect | Product Builder | GCC Expansion Lead
Turning Complex Commerce Into Seamless Experiences
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Abhishek
Aggarwal
I've spent the last decade building, scaling, and fixing digital commerce platforms. Started as a developer, became a founder, and now lead enterprise transformations across the Middle East and India.
Expertise Matrix
Timeline
Regional Lead – Client Solutions & Enterprise Delivery
GreenHonchos
Leading GCC expansion, managing enterprise clients across UAE, KSA, Qatar. Dual role as client partner and solution architect for multi-country deliveries.
Program & PMO Lead
GreenHonchos
Led PMO oversight for enterprise programs across digital commerce, ERP integration, and SaaS platforms. Instituted RAID logs, forecast models, and steering committee reports.
Consulting & CRO Lead
GreenHonchos
Created the Ascent CRO framework for optimizing customer journey. Consulted for major brands achieving significant conversion improvements.
Manager – Pre-Sales Solution Consulting
GreenHonchos
Designed and institutionalized solutioning methodologies across KartmaX, Magento, Shopify Plus, and SFCC implementations.
Product & Project Delivery Manager
GreenHonchos
Led 40+ implementations of the KartmaX platform including hyperlocal, omnichannel, and marketplace builds.
Platform Engineer & Solutions Lead
GreenHonchos
Bootstrapped the KartXO platform development. Built core components and led initial client implementations.
Founder
RigAssembler
D2C eCommerce startup for custom performance computing. Served PC enthusiasts, gamers, and professionals with specialized hardware requirements.
Co-Founder – Solutions & Client Consulting
TECHNOTRONIC
Delivered 50+ web and commerce tech solutions across Magento, Shopify, WordPress, PrestaShop, and custom stacks.
Featured Projects
Key implementations and product developments across enterprise, retail, and D2C domains.
THE One - Digital Transformation
THE One
Complete digital transformation with omnichannel enablement for a household brand across all major GCC countries.
- Multi-country rollout: UAE, Qatar, Kuwait, Bahrain, Jordan
- Omnichannel integration with 15+ physical stores
Caneza - Multi-Country eCommerce
Caneza (Rasasi Group)
Multi-backend/single frontend framework with multi-language, multi-currency, and RTL support for GCC launch.
- Shared headless frontend across UAE & KSA
- RTL language support
PAN Home - Mobile App & Optimization
PAN Home
eCommerce website & mobile app with speed optimization and ERP migration consulting.
- 1-month speed optimization sprint
- Mobile app architecture design
BORDERS - eCommerce & Mobile App
Al Maya Group
Full eCommerce website and mobile app for a major GCC retail brand.
- eCommerce website & mobile app
- GCC-wide deployment
Victoria's Secret - India Market Entry
Victoria's Secret / Apparel Group
Led the implementation of world's largest lingerie brand on Salesforce Commerce Cloud for India launch.
- 10-month implementation roadmap
- Consulting Project Manager role
Bath & Body Works - CRO Optimization
Bath & Body Works / Apparel Group
Applied Ascent CRO framework to optimize customer journey and improve conversion metrics.
- 30% increase in overall eCommerce conversion
- 14% increase in add-to-cart rate
Being Human - Multi-Region Rollout
Being Human Clothing
eCommerce platform implementation for India and GCC markets.
- Multi-region deployment
- Celebrity brand launch
ExpressStores - Hyperlocal Commerce
ExpressStores
2-hour grocery delivery platform with 100+ retail and dark stores integration.
- 100+ retail and dark stores
- 2-hour delivery promise
Inorbit Malls - Mall Digitization
Inorbit Malls
Hyperlocal, omnichannel, marketplace for digitizing 4 malls with vendor payment splits and logistics orchestration.
- 4 malls digitized
- Vendor commission & payout automation
KartXO Platform - From Zero to Production
GreenHonchos (Internal Product)
Built the KartXO SaaS platform from ground up for SMB D2C brands.
- MVP delivered in 3 months as solo developer
- OTP-based login, UPI payments
KartmaX Platform Flavors
GreenHonchos (Internal Product)
Built three specialized platform variants: Marketplace, Omnichannel, and Hyperlocal.
- Multi-vendor marketplace capability
- Store fulfillment & returns
Metro Brands Portfolio
Metro Brands Ltd.
Delivered multiple brands under Metro portfolio: Metro, Mochi, FitFlop, Ecco, Walkway, BioFoot.
- 6+ brand implementations
- Unified platform architecture
Brands I've Worked With
Collaborated with global enterprises and retail giants across GCC & India.

























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